Print.IT Reseller - April 2014 - page 13

Onaverage, around 80per cent of the
datawithinabusiness is considered tobe
unstructured, according toanalyst firmGartner.
There is still an enormous amount of enterprise
information that sits in text documents and
presentations, graphics, email, audio, video,web
pages and in various office software.
Managing unstructured data is extremely important
if a businesswants to improve efficiency – aswell as
reduce storage and compliance costs.This task has
been painfully difficult due to the time, resources and
overhead required tomanually insert, process and
classify this immense volume of data. Not only is this
process time consuming, it’s error prone too.
The vital element is introducing intelligence and
automation into the capture process. Now, instead
of just being added to the pile of unstructured data,
documents are accurately sorted based on their
content, critical information is lifted out based on its
context, then validated and seamlessly passed into
the core business
applications and
workflows.
Lexmark’s
intelligent solutions
can suddenly
turn data from
unstructured to
structured.As such,
it becomes part of a
datamodel that can
be indexed and integrated.
Furthermore, this process can be done at the point
of capture, even in distributed environments.
As such, it becomes possible to create an end-to-end
information capture, processing, distribution, storage
and retrieval solution.This addresses the issue of
unstructured data in an accurate, automatedway
– an intelligent way.
Register now at
or contact
01628 518658
LexmarkChannel ValueProgramme
It’sMore than aPartner Programme.
ARewardingExperience.
Lexmark ismuch
MORE
than just a print vendor! In fact over the past three
yearswe have been transforming our global organisation into an IT provider
of industry specific solutionswhichwill enable your customers to save
time andmoney.Thismakes selling Lexmark
MORE
margin rich, develops
MORE
revenue streams, helping you to differentiate your companymaking
customers
MORE
dependent on your business.
So,whether you are, or need support in, selling output devices (printers and
MFP’s), content management software,workflow solutions or Basic Print
Services (click/MPS), Lexmark is here to support you every step of theway.
Join Lexmark’sChannel
ValueProgramme today
and starting enjoying
the following benefits:
•Dedicated sales support
• Exclusive offers and promotions
•Customisable sales and
marketing tools
•Access to Lexmark’s Channel
AdvantageAcademy
•Access to Lexmark’sVirtual
Solutions Centre
•Ready-to-GoMarketing tools and
materials
andmore...
Managing unstructureddata
intelligently
DannyMolhoek, generalmanager, LexmarkUK& Ireland
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