Print.IT Reseller
01732 759725
08
Potential for profit
Dealer group Synaxon has signed an
agreement with The Wide Format Group
(TWFG) that will give its members
access to specific project pricing and
outstanding support on Canon’s full
range of wide format printers, enabling
them to sell to new customers and make
higher than normal margins.
TWFG is an approved partner for Canon
wide format printers servicing and supporting
the whole of the UK. All products and
consumable supplies stocked by TWFG will
now be listed on EGIS, Synaxon’s online
ordering platform. In addition, Synaxon
members can call on TWFG’s services to offer
specialist installation of Canon wide format
printers, maintenance and repairs (contract
and ad-hoc) and extended warranty cover.
TWFG has a team of fully trained Canon
engineers covering the UK and Ireland.
Derek Jones, Managing Director of
Synaxon, said the potential for resellers to
profit is significant. “Wide format printing is
becoming more popular as more businesses
look to bring high quality printing in house.
TWFG are real experts in Canon’s brilliant
range and, with their support, our members
can take advantage of the opportunity to
drive additional sales on wide format devices,
services and ongoing consumables sales and
at exceptional margins.”
Additional benefits offered by TWFG
include access to advanced demonstration
facilities located in London and the East
Midlands and specialist reseller training.
Demo and loan units can be arranged, as can
sample prints. TWFG also provides MDF and
sales incentives to resellers and fast access to
a wide range of accompanying ink and media
supplies.
www.synaxon.co.uk
Record results for
Brother
Brother has announced record UK
sales of £107 million in the year to
31 March 2013.
The 6% rise in annual sales was
achieved by securing increased distribution
and additional market share for its
products following significant investment in
marketing and promotions. This investment,
coupled with the rising cost of goods and
unfavourable exchange rates in the first
half of the year, reduced profits before tax
to £2,664,000. The profit figure was in line
with expectations.
Managing Director Phil Jones said: “In
a very competitive and challenging market,
we achieved solid sales growth thanks to
great technology, people and partners.”
www.brother.co.uk
Cassidy named Xerox MD
Darren Cassidy has been appointed as Managing Director for
Xerox UK and Ireland, replacing Alan Charnley who for ten years
held country manager roles in the Netherlands, Central and
Eastern Europe, Middle East, India, Russia and Africa.
Cassidy now oversees expansion of the company’s large enterprise
organisation and is exploring growth strategies that support the firm’s
transformation into a services-led, technology driven company.
In his previous role as Vice President, Offer and Business Development
for Xerox Managed Print Services, Cassidy was instrumental in the successful
launch and global roll out of Xerox’s managed print service offering among
its channel partners, accrediting 600 partners globally in just three years.
He said Xerox is committed to helping customers determine what the
future of work will look like as the digital and paper worlds collide through
developments such as big data, BYOD, cloud computing, enterprise mobility
and the growing importance of security.
www.xerox.com
New faces at VOW
VOW has appointed Daniel Hill
and Shona McKenna as Business
Development Managers in the
South East sales team headed up by
Regional Director, Mia Trangmar.
Hill has over 15 years’ experience in the
office products industry including an eight year
stretch working directly for a reseller and with
a large contract stationer. His expertise covers
sales and marketing, including the targeting
of local SMB businesses, and managed print
services.
McKenna was responsible for over 20
internal staff working for a large corporate
reseller and has joined the team in the South
East to support resellers with their growth
and development and continue to build on
their partnership with VOW.
Trangmar said: “Our two new recruits
will bring to the team a deep understanding
of sales, running a business and the
day-to-day interaction between end-users,
manufacturers and wholesalers. They will be
a strong asset to the team and have already
made some great relationships within the
existing customer base.”
www.voweurope.com
Driving higher standards
Vantage Computing has joined the growing number
of office technology specialists working with NAPPS
– The Document Solution Association.
NAPPS has developed an Affiliate Membership Scheme
which allows companies with complementary products and
services to work directly with the NAPPS community. Vantage
Computing, the developer of Service Accent, is the newest
recruit.
Through the Affiliate Scheme the NAPPS community now
has exclusive access to Service Accent, a leading service
management and meter billing software solution used by
more than 150 UK office equipment dealers.
NAPPS Director Aaron Warham said: “Vantage Computing
has been supporting the UK’s document solution industry
for over 20 years and we are proud to be able to offer our
members exclusive access to solutions which will save them
time and money and increase their efficiency.”
www.napps.org.uk
Lost calls spell danger
New research conducted by audio branding specialist
PH Media Group has revealed that office equipment
suppliers are at serious risk of losing business by
leaving customers hanging on the telephone for more
than 30 seconds at a time.
The survey discovered office supplies companies leave
customers on hold for an average of 33.31 seconds per call,
marginally better than the UK average of 33.48 seconds.
Previous research has shown 50% of callers will hang up
within 20 seconds if forced to listen to silence while on hold.
“Good call handling is often overlooked as a key sales and
marketing tool but the telephone still acts as an important
touchpoint and first impressions count. These results represent
a significant challenge for office supplies firms and could
pose a threat to profitability,” said PH Media Group Sales and
Marketing Director Mark Williamson.
www.phmg.com
In the news
bulletin