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...the
company has
increased
market share,
reinforcing its
reputation for
a customer-
centric
approach...
Print.IT Reseller
www.printit
reseller
.co.uk
23
The MB700 Series, OKI Systems UK’s
new range of A4 mono MFPs, is
designed to expand on the success
of the MC700 Series enterprise-class
colour A4 MFPs launched earlier this
year.
Over the past 18 months, OKI has
added to its SMB offering with a series of
products that have been well received by
micro, small and medium-sized business
users. As a result, the company has
increased market share, reinforcing its
reputation for a customer-centric approach
and reliable, high quality and cost-effective
print solutions.
OKI says that the MC700/MB700
Series provide additional levels of business
productivity through the sXP (smart
Extendable Platform), an embedded open
platform offering enhanced workflow
integration and document management.
Marketing Manager Andrew Hall said
that the new portfolio of A4 colour and
mono MFPs extends OKI’s successful
approach to larger workgroups and
enterprises. “This is down to a combination
of enterprise-class functionality, security
and flexibility, backed by comprehensive
document workflow support,” he said.
“Improving the way documents are
handled, managed and processed will
deliver significant operational efficiencies
and cost savings to organisations, ensuring
that their print capability fully supports the
broader objectives of the business.”
Driving business productivity
The MC700/MB700 Series enables
businesses to move from a manual paper-
based workflow into a digital workflow.
The open architecture sXP enables
seamless integration of workflows into
the end user’s information infrastructure
allowing businesses to benefit from
lower costs, improved productivity and
operational efficiencies.
In addition, the MC700/MB700 Series
includes software for effective device
management encompassing remote
diagnostics and document output controls
such as print tracking and authentication.
“In selecting the most appropriate print
solution, some organisations will focus
on improving productivity and efficiency,
whereas others may focus on controlling
print usage or an environmentally-
friendly solution with low running and
maintenance costs,” explained Hall.
“Whatever the priorities of the individual
business, OKI’s highly flexible range of
mono and colour MFPs can be tailored to
meet each of these diverse demands.”
Additional levels of business productivity
High performance, unrivalled
flexibility
The new mono and colour MFPs have
print speeds of up to 40ppm (MC780) and
52ppm (MB770). They include the latest
OKI LED print engine technology and LED
scanners and come with a 23cm, colour-
backlit touch screen with an easy-to-use
control panel enabling personalised user
settings. Other enterprise-class features
include duplex printing and scanning,
flexible scan destinations and formats
and a large-capacity 160GB hard drive as
standard.
The eco-friendly MFPs have advanced
security features including secure PIN
printing, data encryption and disk wiping
and a secure print with card release option.
The ergonomic design gives easy access
to consumables and offers a variety of
optional paper trays for flexible paper
capacity and paper feed options.
The MC700/MB700 Series are backed
by OKI UK’s three-year warranty on
registration of the product within 30 days.
“Every aspect of the MC700 and
MB700 Series design reflects our ‘no
compromise’ approach to providing
customers with flexible, high productivity
print to meet the demands of the
business,” said Hall. “These enterprise-
class MFPs are not only an important
addition to our product portfolio, they will
also significantly strengthen our managed
print services strategy, which aims to
provide products that meet the precise
needs of each customer.”
www.oki.co.uk
Ben Lake, OKI Product Manager with new
ES9541 five-toner graphic arts printer
Carl Newbury, The Magic Touch
Rob Brown, OKI MPS Business Manager
The MC700/MB700 Series includes
the MC760dn, MC770dn, MC780dfn,
MB760dn, MB770dn and MB770dfn.
All models have a convenience
stapler as standard to facilitate post
production finishing. The dfn models
come with an internal finisher for
automated document collation and
stapling.