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Two years after entering the A3
workgroup MFP market, Samsung
has introduced its second generation
devices plus a new range of A4
colour MFPs.
Samsung expects the new A3 and A4
models – 11 series in all – to strengthen
its position in the business sector and
the all-important managed print services
market, whilst also helping it to achieve
Number One position in the A4 laser market.
Samsung is currently Number 2 in Europe
overall and Number 1 in Germany and Italy.
In Europe, but not yet in the UK,
Samsung has also introduced an inkjet
printer through a collaboration with Kodak.
Samsung senior vice president of IT Solutions
Joosang Eun said Samsung would continue
to monitor this market.
“We have recently launched an inkjet
printer which has been co-launched
together with Kodak. Last May we
introduced the product in Germany and
soon we are launching in Italy and France.
Inkjet is not our primary area of focus, but
we are observing what kind of a reaction in
that market our collaboration with Kodak
has,” he said.
For the moment, Samsung’s main focus
will be on its A4 and A3 laser printers.
A3 MFPs
The new A3 models – the
CLX-9201/9251/9301 colour copiers
(20, 25 and 30 ppm) and the
SCX-8123/8128/8230/8240 mono devices
– include a number of features that draw
on Samsung’s leadership in semiconductors
and display technologies, notably a new all-
Seven eleven
in-one board and a smartphone-like,
fingerswipe touchscreen interface with
40 short-cuts to access key operations
and a useful keyword search. The
ability to change the order of scan previews
won’t be available before the next firmware
upgrade.
Commenting on the new board design,
Joosang Eun said: “Printing devices require
many chips and many boards. We used to
have seven chips and nine boards. But we
have now reduced that to one chip and
one board. This lets us reduce the number
of components, reduce the failure rate and
reduce power consumption.”
When in sleep mode, Samsung A3
devices consume only 0.189kWh – a
60% reduction in power compared to
conventional A3 copiers. They also consume
less power in operation thanks to energy-
saving features like white LED scanners that
also generate less heat and noise.
Another first for the copier world,
says Samsung, is the use of a 1GHz Dual
Core CPU that enables its new MFPs to
operate 1.5 times faster than conventional
1GHz CPU devices. They are able to
operate at such high speeds because Dual
Core processors work on the same task
simultaneously, whereas Dual processors can
only work on separate tasks simultaneously.
Embedded Rendering Engine for Clean
Pages (ReCP) image enhancing technology
makes use of the high processing speeds to
deliver enhanced colour print quality with
sharp edges, thin lines and true 1200 x
1200 dpi resolution.
To meet the needs of corporate
customers and MPS engagements, Samsung
has tightly integrated its hardware and
software platform, providing embedded
versions of its own solutions including
SyncThru (device management), SmartThru
(document capture and routing software)
and SecuThru Lite (authentication and
secure release printing).
It is also continuing to expand support
for third party applications via its Open
Extensibility Platform (OXP), including
eCopy, Ringdale, Safecom, Kofax and an
embedded version of Genius Bytes’ My
MFP, which makes it possible to customise
workflows and MFP functionality for each
individual user.
Colour A4 devices
Samsung’s seven new series of A4 colour
printers and MFPs, with print speeds ranging
from 18 to 48ppm, boast some of the same
features as the A3 machines including a
smartphone-like touchscreen display
(4.3 inches compared to 7 inches on the A3
devices); ReCP image enhancing technology;
and Dual Core CPUs and an all-in-one board
on the super-fast CLX-8600 series of A4
colour copiers, the world’s fastest A4 colour
printer.
The other A4 devices – the CLP-360,
CLX-3300, CLP-415, CLX-4195, CLP-680
and CLX-6260 – have Dual CPUs.
Its new A3 and A4 devices strengthen
Samsung’s position in the B2B market and
come with a number of features designed
to appeal to cost-conscious SMEs including
Samsung’s award-winning Eco Driver and
the Easy Mobile Print app for printing from
Android, Windows and iOS smartphones.
For more information on the
new products, please visit
www.samsung.com.
Samsung is introducing 11 new A4 and A3 printer
series, including seven new colour A4 models, as it
strengthens its B2B portfolio in a push to become the
Number One laser printer supplier.
25
This lets us
reduce the
number of
componets,
reduce the
failure rate
and reduce
power
consumption.
MFPS