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11
Olivetti‘s
range is one
of the most
comprehensive
and diverse
within the
industry, which
gives Gateway
dealers a huge
advantage.
What does the
Programme consist of?
Flexible Options
The Gateway Package offers a choice of
support options, which means we have
a flexible approach to building business.
In some instances people coming into
the industry, for the first time, will have
nothing, apart from a Bank loan and a
business plan. Others may already have
some business equipment sales or service
experience or may already have a business
partner to handle either the sales or
service side of the business.
Olivetti will be able to guide a Gateway
dealer through the programme contract
and its terms and conditions, which
protects both Olivetti and the Gateway
dealer, to make sure that all aspects of
the business are understood and can be
managed.
As well as helping the Gateway dealer
through the business planning process
Olivetti has plenty of ideas for helping
businesses keep their accounts and
finances in order, so that the Gateway
dealer stays financially secure and can
start to build towards a healthy profit,
while maintaining regular payments to
its suppliers. Financial management and
administration are areas that are crucial
for any Gateway partner. Without these
aspects firmly in place, problems can occur
very quickly.
Access to a very wide range of
products
Olivetti’s range is one of the most
comprehensive and diverse within the
industry, which gives Gateway dealers a
huge advantage. The range includes the
core business solutions such as full colour
and mono multifunctional printers, copiers,
fax and scanner devices and desktop
printers.
As well as these there is an increasing
array of excellent mobile IT products
including laptops and Android-based
tablets. For anyone with banking
experience they will probably know that
Olivetti is the world leader in the supply
of printers to the banking and finance
industry.
The range of cash and EPOS systems,
to the retail and hospitality arenas, opens
up all kinds of opportunities to new
businesses who want to concentrate on
growth areas.
Dedicated Account Management
Olivetti’s UK operation is one of the most
successful in Europe because the Account
Management team is able to work closely
with their local dealers, bringing them up
to speed with the latest developments,
helping them to promote the benefits of
the Olivetti range and understanding how
each dealer operates, in order to motivate
them to succeed.
A dedicated Account Manager will
be assigned to each Gateway Dealer,
depending upon where they are located
and how much assistance they need. That
Account Manager will be the main contact
point, throughout a Gateway dealer’s
development, to ease the transition from
one stage to another and to help them set
and achieve sales and business targets.
Training & Development
Once the criteria are in place, the business
plan is accepted and the new account is
open, Olivetti will organise sales, technical
and demonstration training, for the new
dealership, covering the wide range of
products and services.
Within the training module is an
intensive lease-finance course, which
Olivetti has set up in partnership with
BNP Paribas Lease Group. This is a vital
part of ensuring complete understanding
of the leasing side of the business. This is
one area where complete transparency
is vital in the Gateway Programme, as,
far too often in recent years, the correct
procedures for leasing products has
become increasingly disregarded.
Whatever the circumstances, Olivetti
will appraise the candidates to see what
assistance they will need as they move to
through the stages.
Assistance for Technical Set-up,
Technical Expertise and Product Delivery
Olivetti wants the new Gateway
dealer to be up and running, as quickly as
possible, so, to make life simple Olivetti has
joined forces with local Authorised Olivetti
Service providers around the UK, to assist,
should the Gateway dealer not have their
own service department or provider.
Olivetti’s Direct Delivery Service is
available for dealers who do not have a
delivery vehicle, storage space or enough
technical support, in-house, to install
equipment to their customers. This is a
perfect benefit for Gateway dealers as they
expand their business and have to install
more and more machines.
Product & Communications
Marketing Support
Olivetti has built up an enviable reputation
for the marketing support it provides for
its dealer network. As a first time Gateway
dealer Olivetti’s Marketing team can help
with any amount of product information
through the provision of product
workshops and sales guides, price lists and
promotions.
In addition to the product information
available, it is also possible to order
product brochures on-line and have
marketing materials tailor made for
individual requirements, including a new
company overview brochure, assistance
with letters, the creation of presentations,
canvass mailers and flyers, showroom
materials and even assistance with getting
their company promoted in the local press.
Olivetti can help new businesses form
a network of local contacts, whether this is
through the Local Chambers of Commerce,
Breakfast Meetings, Linked-in Network
Sites or the Federation for Small Business.
Olivetti would recommend that Gateway
dealers attend small local business to
business events and exhibitions, to promote
their company, attract new prospects and
win business face-to-face.
How do you apply for the Gateway
Programme?
If you’ve ever thought of owning your own
business and feel you have what it takes
to become a Gateway Dealer, please apply
to become part of the Olivetti Gateway
Partner Programme by contacting us by
phone or email now:
Contact: Dennis Woods
Tel: 01908 547980
Email: d.woods@olivetti.com