Page 10 - PrintIT Reseller - Summer 2012

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Print.IT Reseller
01732 759725
advertorial
10
These new recruits will be assisted
through the maze of owning their
own business equipment dealership
and, as they continue to grow and
enjoy success, will be supported, by
Olivetti, who have more than 100
years’ experience in the industry and
a world-renowned brand heritage.
The programme is designed to
encourage business people, with a good
head for business and a will to succeed,
who have always desired to work on their
own initiative, and run their own company,
but have not had the help, support or
direction in place to be able to do so.
Background to the Gateway
Programme
Some 15 years ago, Olivetti launched a
new dealer start-up programme similar
to Gateway. Some of the dealerships that
came on board, then, are still Olivetti
dealers and are among Olivetti’s Elite
League, recognised as Olivetti’s best
achievers, with profitable businesses,
often with more than one local branch or
showroom, well managed sales and service
teams and an extensive customer base.
Today these dealerships remain an
integral part of the Olivetti ‘family’, with
partnerships built for the long-term. These
top dealerships are the successful role
models on which the Gateway Partner
Programme has been designed, and
Olivetti realises that the time is right to
reach out to the next generation of dealers
who want to control their own business
destiny, but are concerned about how they
achieve their goals.
With the rise of large,
multi-layered national
companies, acquiring
successful medium sized
dealers across the UK,
Olivetti and its dealers have
discovered that end users, now
faced with a new supplier not of
their choosing, can often feel that
they have been abandoned and are
concerned that they have lost the friendly,
personal service they previously enjoyed. In
fact the result can be a growing suspicion
of the new organisation and a frustration
at becoming ‘just another number’.
To combat this the Olivetti Gateway
Programme will allow those, who may
have experienced this aggressive and rigid
business activity, at first hand, to start
afresh and build a new business based
on the local business ethos of “people
buy from people” with the comforting
knowledge that they have the resources,
behind them, to ensure their
customers are well cared for.
Be your own boss with the
Olivetti Gateway Partner
Programme
The Gateway
Programme
aims to
build a new
generation
with flair
and vitality
In short, the Gateway Programme
aims to build a new generation with flair
and vitality but with improved business
transparency between manufacturer,
dealer and the customer.
The Gateway Recruitment Criteria
The Gateway Programme is ideal for
people who can demonstrate:
n
A natural drive to run their own
business
n
Vision for taking the business forward –
in the short, mid and long-term
n
A good credit rating to show that they
have a head for finance
n
A proven track-record in lease sales or
in office equipment or IT service
n
A desire to learn and be the best
n
Self motivation coupled with the
humility to ask for help
n
A proven ability to work with people
and show empathy
n
Reliability, integrity and honesty
n
That they are prepared to work hard to
reap the rewards that brings.
Olivetti UK is launching a brand new initiative to recruit
enthusiastic business people to become first-time dealers
within their UK Dealer Network.